Join the DoorDash Team: Associate Manager, Paid Marketing, Consumer
DoorDash is a technology and logistics company that has revolutionized the way people order food and other goods. Our mission is to empower local economies by connecting people with the local businesses they care about. We're growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers.
About the Role
We're looking for a talented and driven performance marketer to join our Consumer Growth Marketing team as an Associate Manager, Paid Marketing, Consumer. In this role, you will manage multi-million dollar monthly digital budgets across digital paid marketing channels, including Paid Social, Display, Paid Search, and Affiliates. You'll work closely with agencies and in-house teams to optimize media buying, establish channel forecasts and budget recommendations, and direct and manage agencies to achieve goals and ROI targets.
Key Responsibilities:
- Manage multi-million dollar monthly digital budgets across digital paid marketing channels, including Paid Social (Meta, TikTok, Snapchat), Display (DSP), Paid Search (Google, Apple), and Affiliates
- Work closely with agencies and in-house teams to optimize media buying in an effort to hit aggressive growth targets in a cost-effective manner by leveraging insights from SQL and other dashboard analytics and tools
- Establish channel forecasts and budget recommendations, with the speed and ownership to adjust tactics and strategies quickly based on learnings and opportunities
- Direct and manage agencies to achieve goals and ROI targets
- Maintain and monitor key metrics across channels, including budget pacing, CPA, CVR, CAC, new customer acquisition, and volume goals
- Manage an experimentation roadmap to optimize performance, including A/B creative tests, incrementality tests, and marketing media mix optimizations with Analytics, and bidding algo tests
- Work alongside local brand teams to manage creative projects and lead excellent campaign implementation from inception to go-to-market launch
- Test new channel/product features to identify incremental audiences and inventory for accelerating growth
- Work closely with other teams and stakeholders to ensure goals are met
- Be flexible to work up to 7pm PST up to 3 days a week (meeting dependent between Monday-Thursday PST) to have more overlap with ANZ time zones for key stakeholder meetings
- Be flexible to travel up to 2 times a year to Australia/New Zealand
Requirements and Qualifications
Essential Qualifications:
- 4-6 years of related digital performance marketing experience
- Experience with paid social, display, and paid search marketing channels
- A BA/BS degree
- Direct, hands-on experience managing media buying, optimization (Paid Search, App Search), and strategic planning either at an agency or in-house
- Deep familiarity with CPA, CPC, CVR, and LTV
- Highly proficient in Excel/Google Sheets, as well as a strong grasp of A/B testing, and metrics-driven performance marketing
- Outstanding ability to think creatively, identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
- Strong quantitative, analytical, and problem-solving skills; must be very comfortable with data analysis and able to use data to make decisions
- Bias to action to achieve success in a fast-moving environment
Preferred Qualifications:
- Experience with Web & App Tracking/Attribution
- Knowledge of SQL, Python, or other data processing scripts
- Experience working on multi-sided marketplace businesses
What We Offer
Compensation and Benefits:
We offer a competitive salary, with a base pay range of $105,400 - $155,000 USD, depending on the geographical market. In addition to base salary, the compensation for this role includes opportunities for equity grants.
DoorDash cares about you and your overall well-being. That's why we offer a comprehensive benefits package for all regular employees that includes:
- A 401(k) plan with an employer match
- Paid time off
- Paid parental leave
- Wellness benefits
- Several paid holidays
- Paid sick leave in compliance with applicable laws
- Medical, dental, and vision benefits
- Disability and basic life insurance
- Family-forming assistance
- A commuter benefit match
- A mental health program
Why You'll Love Working at DoorDash
At DoorDash, we're committed to growing and empowering a more inclusive community within our company, industry, and cities. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.
Our Culture:
- We are leaders - Leadership is not limited to our management team. It's something everyone at DoorDash embraces and embodies.
- We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day.
- We are learning - We're not afraid to dig in and uncover the truth, even if it's scary or inconvenient. Everyone here is continually learning on the job, no matter if we've been in a role for one year or one minute.
- We are customer-obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility.
- We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights.
How to Apply
Are you ready for this challenge? Apply now and let's discuss how you can become a vital part of our success story.
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We look forward to hearing from you!
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