Job Description:
• Lead hands-on ad creation and A/B testing: Conduct A/B tests on headlines, images, CTAs, formats, and hooks to enhance engagement and ROAS across platforms.
• Conceptualize and execute full-funnel campaigns on Meta, Google Ads, YouTube, TikTok, and more, iterating creatives based on real-time performance data.
• Manage and scale ad budgets from $0 to $1M-$5M ARR range, focusing on efficiency and strong return on spend.
• Optimize advertising budgets by scaling high-performing creative variants and maintaining fresh ad libraries with updated copy, visuals, and videos.
• Monitor key metrics such as CTR, conversion rates, and creative fatigue; apply insights to iterate ad assets and A/B testing strategies.
• Stay ahead of trends in short-form video, UGC-style ads, and platform algorithms to fuel innovative creative experiments.
Requirements:
• Bachelor’s degree in Marketing, Design, Communications, or equivalent experience.
• 5+ years in performance or paid marketing.
• Experience managing ad budgets ($0 to $1M - $5M ARR range) with consistent ROAS outcomes (3x+ preferred)
• Skilled in Meta Ads Manager, Google Ads, YouTube Ads, and LinkedIn Campaign Manager.
• Comfortable with A/B testing, creative optimization, and performance reporting.
• Analytical mindset for interpreting data and driving creative optimizations.
• Excellent communication and collaboration abilities in team settings.
• Experience in B2B or SaaS marketing is highly preferred.
Benefits:
• Competitive salary
• Performance‑based bonuses
• Software for Upskilling & Productivity
• Remote-first culture
• Work from anywhere
• Paid Time Off
• Health Insurance
• High autonomy, low bureaucracy
• Fast-track to leadership for high performers
• Direct access to founding team
• High visibility, autonomy and ownership
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