We are seeking an experienced Facebook and TikTok Ads Specialist to manage and scale paid advertising for our Shopify store, which sells Bibles and Christian religious books. This is a long-term opportunity for the right expert who understands conversion-focused advertising, platform compliance, and respectful messaging for faith-based products.
Our brand emphasizes authenticity, trust, and reverence. This is not a generic ecommerce product—experience with books, educational products, or faith-based brands is a strong plus.
Responsibilities:
Create, launch, and manage Facebook and TikTok ad campaigns end-to-end
Develop high-converting ad creatives (hooks, copy, angles) aligned with Christian values
Set up and optimize Meta Ads Manager and TikTok Ads Manager.
Implement and manage:
Conversion campaigns
Retargeting funnels
Lookalike audiences
Optimize for ROAS, CPA, CTR, and conversion rate
Conduct A/B testing on creatives, audiences, and landing pages
Ensure full compliance with Meta and TikTok policies (especially around religious content)
Analyze performance data and provide clear weekly reports
Collaborate on creative direction (UGC, video ads, testimonials, product highlights)
Requirements:
Proven experience running Facebook & TikTok ads for Shopify stores
Demonstrated ability to scale profitable campaigns
Strong understanding of:
Pixel tracking
Events API
Conversion optimization
Experience advertising books, education, or faith-based products (highly preferred)
Comfortable working with religious and biblical content respectfully
Excellent English communication skills
Detail-oriented and data-driven
We value integrity, clarity, and professionalism. If you have the skills to scale ads while respecting the message and mission of our products, we would love to hear from you.
Apply Now
Apply Now