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Posted Apr 14, 2026

Principal Product Manager

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We started Vehlo in 2019 with a simple goal: to be the industry’s favorite provider of repair shop and dealer service lane technology. Across every part of the auto repair industry, Vehlo is igniting vehicle service success with software and financial solutions that unlock our customers’ potential. We’re out to simplify the customer journey from start to finish and give power back to the people under the hood, making their jobs easier and your shop more profitable —just ask our over 30,000 customers, who generate more than 50M annual repair orders.  At Vehlo, we wake up every day with a focus on our customers’ success and how we can help them reach their goals faster than ever. Being a Veep comes with more than a comprehensive benefits package—our biggest benefit is opportunity: Opportunity to make an impact, opportunity for growth, and opportunity for recognition and rewards. This is not a mega-corporation where you wonder what people are doing all day - every Veep is moving the ball forward day in, day out for our customers or for each other.  We are searching for an experienced Principal Product Manager to join our dealership product team. This role will be the driving force behind our efforts to unify acquired platforms into an integrated offering that provides superior functionality, usability and value relative to our competition. Reporting to the VP of Product and working closely with the SVP of R&D, CPTO and EVP of our Dealership division as well as go-to-market teams and other leaders, the responsibilities for this role include: What You’ll Do - You’ll translate business strategy into product vision, strategy, requirements, roadmaps and lifecycle recommendations that drive product development while recommending pricing, promotion and positioning within the segment. - You’ll have your finger on the pulse of product perception and performance by attending industry events, visiting customers, gathering information from customer-facing teams, analytics and other sources of information. Help our teams know how to create solutions that enable our customers to thrive while making us their favorite partner. - You will refine and update our product strategy based on your firsthand learnings, market analysis and rapid assessment of new competitor developments and/or acquired properties.  - You’ll provide leadership to the product development teams on a day-to-day basis, even though many team members will not be in a direct reporting relationship to you. You may be called upon to mentor or directly manage one or more product owners as we build out shared service teams, though the timing of this will be driven by our growth trajectory.
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