About Me & My Brand
I’m the founder of Envision Acne & Skin Care Center and the creator of the PoreInfusion Skincare Line. After successfully running a service-based holistic acne clinic for years, I’m now transitioning into a fully online business model:
✨ Online coaching through my new Holistic Acne Healing Program
✨ E-commerce growth for the PoreInfusion Skincare line
✨ Social media expansion (Instagram + TikTok)
This next chapter for my brand is BIG — and I’m looking for someone who understands the skincare space, consumer psychology, and the modern digital landscape to help me scale.
---
What I’m Looking For
I need an experienced Skincare Brand & E-Commerce Marketing Consultant who can create and help implement a strong, aligned strategy that supports this transition and positions my brand as a leader in the holistic acne space.
You MUST have experience working with skincare brands and understand:
- Digital marketing for beauty/skincare
- Branding and brand elevation
- E-commerce growth strategies (Shopify or WooCommerce environments)
- Social media strategy for skincare brands (Instagram & TikTok)
- Influencer marketing and UGC content
- High-converting funnels for product + program sales
- Customer journey and retention strategies
---
Your Role
You will work closely with me to develop a cohesive and powerful strategy that includes:
1. Brand Elevation Strategy
- Clarify positioning and messaging as we shift from in-person services → online coaching & e-commerce
- Help create a strong brand identity and customer experience that stands out in the holistic skincare industry
2. E-Commerce Growth Strategy
- Identify opportunities to increase online sales for the PoreInfusion Skincare line
- Audit current website, product presentation, and customer flow
- Recommend strategies for optimizing conversions, AOV, and retention
- Advise on email, SMS, and funnel structure for product + program sales
3. Instagram Strategy & Growth
- Audit my current Instagram presence (@envision_acne_center)
- Create a content and growth strategy specifically for a skincare + coaching brand
- Provide insight on Reels, hooks, storytelling, and conversion-focused content
- Recommend hashtag, posting, and engagement tactics
4. TikTok Growth Strategy
- Build a foundational strategy for a new account (I recently started posting)
- Advise on content categories, video styles, hooks, and posting structure tailored to skincare
- Help identify trends and UGC opportunities
---
Ideal Candidate
You are someone who:
✔ Has verified experience working with skincare or beauty brands
✔ Understands both DTC e-commerce and online program marketing
✔ Has a strong portfolio of social media growth + brand positioning work
✔ Is creative, strategic, and understands the emotional side of beauty branding
✔ Can provide actionable guidance, not vague theory
✔ Understands the difference between conventional acne marketing and holistic acne education (major plus!)
---
Project Scope
- Initial audit + strategic roadmap
- Ongoing consulting
- Option to expand into implementation support depending on skill set
Please include:
- Examples of skincare/beauty brands you’ve worked with
- Case studies or results (IG/TikTok growth, e-commerce wins, funnels, etc.)
- Your proposed approach for the first 30 days
---
If you’re passionate about skincare, branding, and helping female-founded wellness companies grow — I’d love to hear from you.
How to apply:
1. Your resume or portfolio showcasing your relevant experience.
2. A brief cover letter explaining why you're the ideal candidate for this project. When you are applying for this position please use the subject line: "I love skincare"
3. Examples of Instagram and Tiktok growth statistics for previous clients.