Note: The job is a remote job and is open to candidates in USA. Baker Tilly is a leading advisory, tax and assurance firm, providing clients with a genuine coast-to-coast and global advantage. The Marketing Associate will support a wide range of marketing tactics and revenue growth initiatives, assisting in the execution of go-to-market plans and ensuring compliance with firm guidelines and brand standards.
Responsibilities
- Provide assistance for a wide range of marketing tactics and revenue growth initiatives to help execute go-to-market plans such as: demand generation and nurturing campaigns, webinars, videos, sponsorships, special events, seminars, trade show exhibits, advertising and communications
- Provide writing and marketing assistance for a wide range of marketing strategy and content tactics
- Assist supervisor and other marketing colleagues in developing and maintaining up-to-date collateral, and other content
- Follow processes and best practices to enable the tracking of marketing return on investment
- Collaborate with colleagues as appropriate to plan and execute work
- Participate in planning, project-specific, and team meetings, as necessary
- Ensure compliance with firm guidelines and brand standards
- Continuously expand knowledge base of industries or services
- Provide other marketing support as needed to agency teams:
- Work with teams to ensure the accuracy of client and prospect lists
- Assist with lead management activities, as needed
- Provide support with Salesforce.com, as requested
- Participate in marketing task forces and special projects
- Perform research as needed:
- Assist in conducting online research of specific companies, executives and target lists
- Use internal and external research as needed when executing work
- Maintain and expand knowledge base in a variety of marketing areas:
- Integrate new knowledge, skills, and best practices into daily work and share with colleagues as appropriate
Skills
- Bachelor's degree in marketing, communications, English, journalism or related field
- Minimum of 6+ months of marketing and/or internship experience
- Excellent written and verbal communication skills. Ability to communicate effectively with all levels of staff from entry level to partners and work well in a team environment. High level of attention to detail
- Knowledge of marketing tools and techniques. Excellent Microsoft Office Suite skills. Experience with Adobe Creative Suite, business-related social media and Salesforce.com helpful. Experience with marketing automation tools preferred
- Proficient project management skills and the flexibility to prioritize multiple project requests simultaneously in a timely and efficient manner
- Experience with marketing automation tools
- Previous professional services experience or marketing internship
Benefits
- Baker Tilly offers a comprehensive compensation and benefits package.
Company Overview
- At Baker Tilly, we care about you and the impact you make. That’s why we’re fully committed to your journey, wherever your ambitions take you. It was founded in 1987, and is headquartered in London, England, GBR, with a workforce of 10001+ employees. Its website is https://www.bakertilly.global/.